Scratch-off store page for 1096 Route 58, Riverhead, NY 11901. This page tracks recent scratch-off performance and daily updated retailer data.
New Roanoke Plaza Liquor LLC reported 30 recent sales days with a 72.0% scratch-off win rate on $32.2K in 30-day scratch-off sales, tracked for 29 months. NY Lottery retailer code 69806. ScratchOffsNY does not have per-store ticket inventory data.
New Roanoke Plaza Liquor LLC has a Store Smart Score of 51.7 out of 100 and posted a 72.0% 30-day scratch-off win rate averaged $1.2K in daily scratch-off sales and performed best on Sat with a falling sales trend of 65.6% versus the prior week
New Roanoke Plaza Liquor LLC shows a detectable delivery rhythm: 2x per week (70% confidence). The most recent detected delivery spike was 2026-05-07.
NEW ROANOKE PLAZA LIQUOR LLC, located at 1096 ROUTE 58 in Riverhead, offers a variety of scratch-off lottery games with a notable win percentage of 72. The store's top-performing games include "SET FOR LIFE" and "$10,000 A WEEK FOR LIFE," both of which have high smart scores. Despite a falling trend in sales, the store maintains a steady delivery schedule with frequent pickups on Saturday, Tuesday, and Wednesday.
| Store | Location | Smart Score | 30-Day Sales |
|---|---|---|---|
| 1088 Riverhead Produce Corp | Riverhead (0.2 mi) | 45.5 | $6.3K |
| 7-Eleven #22644C 7-Eleven | Riverhead (0.3 mi) | 67.3 | $34.1K |
| Speedway #07673 Speedway | Riverhead (0.4 mi) | 62.4 | $30.1K |
| Riverhead Beverage | Riverhead (0.4 mi) | 43.9 | $5.0K |
Top games personalized for New Roanoke Plaza Liquor LLC using a joint Smart Score × Store Score affinity (geometric mean + profile match + pair-strategy signals). This is a research fit score, not authoritative inventory data.
| Game | Price | Smart Score | Affinity | Payout |
|---|---|---|---|---|
| Set for Life Game #1639 | $10 | 91.6 | 80.6 | 73.1% |
| $10,000 a Week for Life Game #1686 | $20 | 100 | 78.7 | 73.3% |
| Ultimate Cash Game #1650 | $30 | 93.1 | 78.3 | 77.1% |